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ABOUT

ATLANTIC SALES GROUP

At Atlantic Sales Group, LLC , we are driven by 3 simple principles:

People matter most

Life is too short to not spend it with great people. We strive to surround ourselves with those who are authentic, honest, intelligent, and who push us to be better every day.

Focus on the long-term

Since we don't have any arbitrary income targets, we truly partner with entrepreneurs for the long-term. We're patient representatives focused on building value over the long run, even when that means years or decades.

Leave Earth better for our children

We look to partner with companies that provide attractive returns, not only financially, but to society and the environment that we care so much about.

Navigating a path to sustainable sales growth can be challenging for new and established brands alike. We coach natural CPG clients to develop and implement results-oriented strategies for business planning, product development and launch, brand positioning, sales, and operations.

BRANDING & POSITIONING:
Concept and Branding Strategy
Go-To-Market Strategic Planning

Syndicated Sales Data
Market Trends

Sales and Distribution

meet the team

rick schleigh
President

Ed pettersen
VP, marketing

guy bartley
vp, sales

TINAMARIE MAJAROS
REG. SALES DIRECTOR

FELICE KAUFMAN
CLIENT ACCOUNT MGR.

JOE DONATO, JR.
REG. SALES DIRECTOR

Rick Schleigh, founder and President is a true professional in navigating the retail landscape for the brands he represents.

Ed’s extensive retail experience includes all aspects of sales, marketing and branding including logos and graphics, social media, website development, product sell sheets and more.

Guy started his career in procurement for 2 large format grocers, managing highly visible categories.

He also spent a considerable amount of time successfully creating, launching and building out brands at retail from concept to shelf.

Tinamarie brings 14 years’ of experience in retail, food service, import and export, and private label product development.

She is customer relations driven with client focused sales.

Joe started his career as a corporate sales rep working for the 3rd largest specialty foods distributor in the US. Moving up to working in independent sales, category management and plan-o-gram design and ultimately managing a sales team of over 100 reps nationally, Joe brings strong connections with distributors and retailers to the team.

Felice has over a decade of experience as a marketing consultant, specializing in naturalfoodbrands. She has helped brands to develop and execute marketing programs that support growth, salestargets, and brand awareness. Felice is especially skilled in navigating retail and wholesale food distribution channels.

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OUR CLIENTS

OUR SERVICES

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What You Can Expect From Atlantic Sales Group, LLC

SALES

1.Achieve sales and merchandising objectives.

2.Management by Objectives by account

•Develop a sales strategy to use with specific accounts

•Develop an introductory program to best utilize available funds

•Develop a marketing plan to move the product to the consumer

3. Analyze current retail position/pricing to maximize sales

•Be involved in store sets

4. Make sure all authorized products are merchandised properly.

•Utilize all marketing funds to achieve maximum retailer and consumer benefit

5.Communicate effectively with manufacturers

6.Follow up

MARKETING

ASMG offers a comprehensive menu of marketing services for our clients and their brands. These services include but are not limited to store planning and layout, product sales presentation and sell sheet creation, packaging and label design, visual merchandising initiatives, product videos, RangeMe set up and maintenance, trade show collateral, website development, logo design, business card and stationary design. These services are not included in this Agent Sales Agreement. Please request a rate card for additional information and costs.

We work with the manufacturer, retailer, distributor and consumer to ensure that everyone is satisfied. Service is a major part of our business and long-term growth is our goal